Account-Based Marketing Manager – Global Accounts

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Ballerup

Would you like a truly global role driving account-based marketing (ABM) across Jabra’s Global Enterprise Accounts?

At Jabra, you will take up an exciting senior B2B marketing role, targeting and servicing Fortune 500 companies across the globe.

Join Jabra and GN – transforming lives through the power of sound

When it comes to audio, Jabra is one of the most recognizable brands in the world. As a part of GN, we share the aim to make life sound better for millions of people. You will join the Global Accounts Marketing team where we market our world-class headsets, speakerphones and video solutions with an account-based approach to Jabra’s biggest enterprise customers.

The Global Accounts Marketing team is a small but tight-knit and highly professional team that thrives in our fast-paced execution and decision process. We are based out of Ballerup, working alongside our closest internal collaboration partners: other Jabra teams focusing on product marketing, digital and brand & creation.

Drive excellence within account-based marketing

You will be responsible for developing the marketing strategies and activities for a group of big key accounts operating across the globe. This requires close collaboration with relevant account managers as well as coordination with regional marketing managers.

You will:

  • Develop, execute and optimize ABM campaigns and content across communication channels

  • Create customer engagement for key accounts in close collaboration with account managers and participate in customer meetings

  • Develop customer-specific or industry value propositions that communicate true value and product differentiation of Jabra’s Global Accounts Program

  • Support building a scalable ABM methodology to help Sales acquire, expand and retain key accounts

  • Plan and execute online and eventually face-to-face events such as VIP events, customer demo visits and roadshows

  • Develop, track and report on the success of the ABM strategy, ensuring that programs perform according to goals and are continually optimized in strong cooperation with the sales teams


Preferably, you will work from our HQ in Ballerup, Denmark, but the right candidate can also choose to work from other European locations. Once safe to travel, you should expect approx. 25 travel days per year to attend internal and external events and meet account managers, marketing managers and key accounts.

We listen to our customers and challenge ourselves to do more

Our global accounts are among the largest enterprises in the world and all have individual needs that we strive to address. Therefore, your ideas and initiatives are always welcome – we can go from ideation to execution in no time, and you will get plenty of opportunity to influence the direction of our ABM strategy.

“We function as an incubation team within the bigger Jabra marketing organization, and we experiment and develop completely new and different programs with a ‘fail-fast, learn-fast’ approach,” says Global Accounts Marketing Manager Michael Skou Olsen.

Self-driven B2B marketing expert

As a person, you have strong communication and stakeholder management skills as you will be in close contact with account managers and marketing managers worldwide. You thrive in an independent role in a high-performance environment, and you have an ambitious and curious approach to ABM.

Furthermore, we expect that you have:

  • 7+ years of B2B marketing experience, including strategy development, execution and measurement of marketing activities – ideally, you have previously worked with ABM

  • Experience with collaborating with account managers in an international setting

  • Experience with market and customer research as well as message and value proposition development

  • A goal-focused planning and prioritization mindset combined with the ability to manage multiple projects at the same time

  • Excellent PowerPoint and Excel skills and perhaps experience with Microsoft Dynamics CRM and marketing automation tools

  • A high level of oral and written proficiency in English


Would you like to know more?

To apply, use the ‘APPLY’ link no later than 23rd June 2021. Applications are assessed on a continuous basis, which is why we encourage you to send your application as soon as possible.

If you want to know more about the position, you are welcome to contact Global Accounts Marketing Manager Michael Skou Olsen on +45 23 30 87 44.

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Information og data

Denne ledige stilling har jobtypen "Kommunikationsmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".

Arbejdsstedet er beliggende i Ballerup.

Jobbet er oprettet på vores service den 2.6.2021, men kan have været deaktiveret og genaktiveret igen.

Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
  • Kommunikationsmedarbejder
  • Ballerup

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