Creative Copywriter & Strategist
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Herning
Can you develop creative content strategies that are forward-thinking and in-line with current consumer, social media and PR trends?
Do you want to become part of a global premium retail lifestyle brand?
Then apply today for the position of Creative Copywriter & Strategist at BoConcept.
Contemporary furniture rooted in craftmanship
BoConcept is a premium retail lifestyle brand, designing, producing and selling contemporary furniture, accessories and lighting for living, dining, sleeping, home-office and outdoor spaces. The company’s headquarters are based in Denmark, and it sells through over 300 franchise stores in 67 countries across six continents, making it a global retail brand. The company employs 230 people at the two offices, located in Herning and Ølgod.
BoConcept seeks a creative copywriter who can create copy that drives desire and demand for its products and concepts. You will be instrumental in ensuring that there is a consumer-first approach in all creative touchpoints and that there is coherent consumer experience and tone-of-voice throughout content.
Key tasks and responsibilities:
Reporting to the Global Brand Marketing Director and Creative / Art Director, you will be part of the marketing team. Today, the marketing organisation has 19 employees based at the company’s headquarter and has seven local commercial marketing managers based in the company’s main markets around the world.
The role is remote based (WFH) but with frequent visits to either our London hub (estimate 1-2 days per week), or to our Denmark HQ ( up to once a month).
Native English speaker with immaculate copy skills
We require a native English speaker who has a strong record in creating immaculate copy that stands out from the crowd and engages consumers in all markets around the globe.
Strategically savvy thinking with social channels and audiences is a key priority with this role.
You have around five years of experience in creative processes and workflows and have a bachelor’s degree in business or in a related field. You are familiar with the techniques and trends of digital media and know how to drive desire and demand for products and concepts.
You thrive in a high-paced, multitasking environment and are used to working with virtual teams across borders and cultures. You also possess excellent communication and collaboration skills, enabling you to co-create and achieve amazing results with different marketing colleagues, freelancers, and agencies.
You pay great attention to detail and timescales, so you always meet tight deadlines while delivering excellent, creative results. It will also be advantageous if you are also a superuser in Excel and have a digital mindset.
Experience working with content management systems (ex., WordPress) would be a plus.
Learn more about the company by visiting their website here.
Do you want to become part of a global premium retail lifestyle brand?
Then apply today for the position of Creative Copywriter & Strategist at BoConcept.
Contemporary furniture rooted in craftmanship
BoConcept is a premium retail lifestyle brand, designing, producing and selling contemporary furniture, accessories and lighting for living, dining, sleeping, home-office and outdoor spaces. The company’s headquarters are based in Denmark, and it sells through over 300 franchise stores in 67 countries across six continents, making it a global retail brand. The company employs 230 people at the two offices, located in Herning and Ølgod.
BoConcept seeks a creative copywriter who can create copy that drives desire and demand for its products and concepts. You will be instrumental in ensuring that there is a consumer-first approach in all creative touchpoints and that there is coherent consumer experience and tone-of-voice throughout content.
Key tasks and responsibilities:
- Creative Ideation and strong copywriting for short (ad) and longer form content.
- Be the owner and drive the copy matrix across channels.
- Set frameworks and drive consistency across copy mechanics, style guide usage and tone of voice.
- Take ownership of copy briefs and fulfill them to a very high standard.
- Work with Digital SEO team to optimize copy with high performing language.
- Develop creative strategies that are forward-thinking and in-line with current media and PR trends.
- Demonstrate a clear understanding of campaign objectives and devise strategies to achieve them.
- Develop editorial concepts for all channels, incl ecomm copy, blog posts, Go to Market Decks, Trend reports, social captions etc.
- PR release development, research and development of marketing stories.
- Writing social media posts (LinkedIn/FB, Instagram, Pinterest, TikTok etc.) in collaboration and accordance with provided guidelines by our Social Media team.
- Ideation and copywriting for always-on content across site and social.
- Participate in film projects, assisting with concept development, storyboards, interviews and voiceovers.
Reporting to the Global Brand Marketing Director and Creative / Art Director, you will be part of the marketing team. Today, the marketing organisation has 19 employees based at the company’s headquarter and has seven local commercial marketing managers based in the company’s main markets around the world.
The role is remote based (WFH) but with frequent visits to either our London hub (estimate 1-2 days per week), or to our Denmark HQ ( up to once a month).
Native English speaker with immaculate copy skills
We require a native English speaker who has a strong record in creating immaculate copy that stands out from the crowd and engages consumers in all markets around the globe.
Strategically savvy thinking with social channels and audiences is a key priority with this role.
You have around five years of experience in creative processes and workflows and have a bachelor’s degree in business or in a related field. You are familiar with the techniques and trends of digital media and know how to drive desire and demand for products and concepts.
You thrive in a high-paced, multitasking environment and are used to working with virtual teams across borders and cultures. You also possess excellent communication and collaboration skills, enabling you to co-create and achieve amazing results with different marketing colleagues, freelancers, and agencies.
You pay great attention to detail and timescales, so you always meet tight deadlines while delivering excellent, creative results. It will also be advantageous if you are also a superuser in Excel and have a digital mindset.
Experience working with content management systems (ex., WordPress) would be a plus.
Learn more about the company by visiting their website here.
Information og data
Denne ledige stilling har jobtypen "Kommunikationsmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i Herning.
Jobbet er oprettet på vores service den 3.10.2022, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
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