Marketing & Communications Senior Specialist

Our vision is to establish HUGO BOSS as the leading premium tech-driven fashion platform worldwide and to be one of the top 100 global brands. At HUGO BOSS, we work as a team to apply our knowledge, skills and experience together and create a diversity of ideas and solutions. What unites us? We love fashion, we change fashion!

At HUGO BOSS, you have the opportunity to contribute your personality, ideas and creativity — because only when we break new ground together can we create something unique. Become part of our team of more than 17.000 employees worldwide and shape your future at HUGO BOSS!

What you can expect:

• Planning, execution and operations of all marketing related activities within Turkish market
• Creation and implementation of local marketing calendar
• Local marketing budget management – planning, revising and tracking
• Campaign implementation and content briefing across various channels: own retail, wholesale, franchise and outlet context
• Identifying business opportunities as well as developing and optimizing tactical marketing activations
• Managing and developing relationship with WHS clients, key cooperation partners, stakeholders and external agencies
• Activation management of drive to store activities, sponsorhsips, celebrity and influencer relations
• Customer Loyalty Program management and campaigning
• Preparing KPI based CRM reports, tracking performance and presenting to the internal stakeholders
• Adaptation of the global PR assets and contents into local language, creating local press releases and performing send-outs
• Sample management for fashion shoots
• Media clipping reporting, web tracking and monitoring

Your profile:

• Relevant University degree: Bachelor required, Master is a plus
• 5+ years of professional experience in different fields of marketing, ideally with a focus on fashion retail in a global environment
• Excellent written and verbal communication skills in English.
• From Concept to Creation: proven track record of designing strong marketing plans and implementing projects, delivering results
• Strong Computer literacy: expect a lot of external tool usage. Especially proficiency in MS Office applications like Excel & PowerPoint
• Very structured, well organized, diligent, efficient, solution-oriented working manner and strong analytical thinking
• Extensive knowledge of the business: Fashion marketing, influencer marketing, PR and media on a local and global level
• Effective communication skills on all levels and a high level of commitment
• Quick perception and cross-functional thinking

Your benefits:

• Private Health Insurance
• Hybrid working
• Clothing and discount allowance

We are a global company with our employees representative of the world at large. Our inclusive culture embraces each person’s authenticity and individuality. We are committed to equal employment opportunity. And we believe our equitable work environment helps unleash your full potential and inspires you to thrive.