Strategic Brand Manager

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Humlebæk

Would you like to be the strategic and analytical lead, complementing our marketing and branding efforts?

“You will be key to ensuring that everything we do is helping us achieve a competitive edge by providing insights on current and emerging trends and the needs of the wound care market and its players. So you have a great opportunity to make your mark on the future direction of our portfolio and a big stake in our continued growth,” says Rikke Toft, Head of Brand Management, Silicone and Foams.

Join us at the heart of brand management
Within our headquarters in Humlebæk, you become a part of the team responsible for all marketing activities surrounding our silicone and foams portfolio which include flagship products and innovative technologies.

Your new team consists of dedicated people with areas of responsibilities related to brand management and medical activities, and you will report to the Head of Brand Management.

Explore, advise, challenge and change
As the strategic brand manager, you take ownership of the overall strategic direction of an important part of the wound care portfolio. With this responsibility, you work to secure the most competitive long-term strategy and the optimal portfolio.

Taking on an explorative approach to projects and processes, you:

  • Identify the needed activities to support our strategy
  • Perform deep-dive analysis on markets, target groups as well as current and future trends within the wound care silicone and foam area to identify short and long-term opportunities
  • Create recommendations on new business opportunities, markets, strategic positions, indications, etc.
  • Identify appropriate value argumentations backed up by evidence, based on the needs of target groups such as health care professionals, purchasers and patients
  • Lead the exploration of which type of documentation (e.g. in vitro, clinical and health economic data) is needed to win in the markets

Brand specialist with analytical skills and a commercial mindset
You work very strategically, while having great cross-functional understanding to manage the execution of processes and projects. You also enjoy working hands-on and being involved in all steps of the processes.

You manage to strike a balance between short and long-term deliverables, and you have a persistence that drives you to follow through on even the longest of projects with an inspiring enthusiasm.

With great project and stakeholder management skills, you also have the tenacity and ability to engage colleagues, and you have the ability to influence your stakeholders and keep them engaged throughout the duration of your projects.

Furthermore, you:

  • Have 5+ years of experience with strategic brand management, business development and analytics – maybe from a previous position as a consultant or as part of large organisation
  • Hold a master’s degree in business or similar
  • Preferably, have some experience from the medtech, life science, pharma or wound care industry and are familiar with clinical evidence and health economic documentation requirements
  • Are able to travel approximately 20 days per year to collaborate with colleagues around the world
  • Have powerful communication skills and are fluent in English

Interested?
At Coloplast, we make sure that you can be you. That is why we encourage applications from suitably qualified and eligible candidates regardless of sex, race, ethnicity, disability, age, sexual orientation, gender reassignment, religion or belief or marital status.

If you would like to know more about the position, please contact Rikke Toft, Head of Brand Management, Silicone and Foams, on [email protected].

We will take candidates into the recruitment process continuously, so do not hesitate to apply. This position will remain open until a suitable candidate has been found.

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with very private and personal medical conditions. Employing more than 10,000 people and with products available in more than 130 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things. Curiosity works here.

Visit us on Coloplast.com. Follow us on LinkedIn. Like us on Facebook.


Information og data

Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".

Arbejdsstedet er beliggende i Humlebæk.

Jobbet er oprettet på vores service den 30.1.2020, men kan have været deaktiveret og genaktiveret igen.

Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
  • Marketingmedarbejder
  • Humlebæk

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