Are you up for a colorful mission? We are looking for a Channel Activation Manager

Flügger is a proud producer and retailer of paint with a strong legacy, quality products, skilled employees, and loyal customers. At Flügger we have just launched our new strategy Going Green, founded on sustainable production, products & packaging and with ambitious growth and optimization targets and with a strong digitalization agenda.

Team, Time & Trust

Are you passionate about building brand and gearing sales through channel marketing and activation across countries? Then keep reading!

In Flügger, we are busy executing on our Going Green strategy across borders, growing the business organically and through acquisitions. 76 % of our paints and wood stains are already certified and we target all our Flügger paints to be eco labeled by 2030.

We are a company with a proud heritage, a clear vision and flat structures. A group of engaged people making the world more colorful by the day.

Take part in the journey

Build Marketing and Sales Performance with a strong brand in both BtC and BtB

Digital & Marketing plays an important role in driving and supporting global brand and local sales. You will join a dedicated team with passion building brand, driving a business with an ambitious sustainability agenda and taking a lead in digital transformation in the industry.

The role is newly established, and you will lead a team of 7 people located in the Nordic Countries. You will report to SVP Digital, Marketing & IT.

Your primary responsibility is to plan and lead our channel marketing and execute our activation. Think local activation of annual campaigns, tactical activities, solid planning and coordination, a mix of strong structure, execution, and entrepreneurship. Besides your own team, you will work closely with colleagues across functions in Sales, Product and Communication.

You will get to be part of building the strategic plan and creating the activation of brand, tactical campaigns and operational activation into the markets – you will create the plan for e.g. influencer collaboration diversified on the countries, and you will use your people leadership skills to empower your people to execute.

As our new Channel Activation Manager, your main tasks will be:

• Be the accountable leader of plans and execution towards markets
• Co-drive business results through customer centric marketing activities
• Be instrumental in continuously building the Flügger brand
• Bridge sales and marketing
• Ensure that everything gets delivered on time and to the required quality
• Measure and follow up on marketing budgets and ROMI
• Be an equal member in the newly established marketing leadership team
• Plan the annual wheel, and ensure that all processes runs smooth across marketing
• Be the right hand of the SVP for Digital Innovation when it comes to planning and executing the marketing initiatives

Your palette

We’re missing the planning hub for all of our spokes, and that hub is going to be you. As such you will be the right hand of the SVP and execute directly into the markets.

You will have 5-7 direct references, who all are working extremely commercially oriented, and who are driven by making a difference in their markets.

You will have direct interaction with the country managers and representatives, where you will both formulate requirements towards marketing, but also execute the deliveries made towards the countries.

Success is when we beat the competition for the customer.

Curious?

Please get in touch! Send us your CV through our system. Questions are most welcome - just contact SVP Peter Møllebjerg Andersen via a text message on +45 2753 2882.

(We’re not interested to hear from recruiters.)

Application deadline: 26. oktober 2022
Workplace: Rødovre

Employment rate: Fulltime
Duration: Permanent contract
Position: Channel Activation Manager

For more information
Contact: Peter Møllebjerg Andersen
E-mail: [email protected]
Phone: (+45) 27532882

In Flügger, we look solely at the combination of personal and professional qualifications when assessing a candidate’s eligibility. We value diversity in people, where everyone has the freedom to be themselves with equal opportunities.

About Flügger
Flügger group is an internationally listed company with a turnover of approx. than DKK 2.5 billion. and approx. 2700 employees across borders. About 500 of these work in Denmark. Our job is to develop, produce, market and sell paints, wood protection, wallpaper, painter's tools and much more in a professional quality while also helping our customers find the best solutions. We are not satisfied until our customers are satisfied.