Digital Executive
Denne stilling er desværre ikke længere ledig.
Se alle ledige stillinger
København
The team
Being at the forefront of the business, the role of the Brand Activation team is to ensure a seamless activation of our shoppers and drive the development of activation. It is essential that BAT can follow the shoppers throughout the entire journey, recommend activation strategies in accordance with the consumer trends and drive the transformation of Brand Activation.
An extraordinary confluence of technology, societal change and public health awareness has created a unique opportunity: the opportunity to make a substantial leap forward in our long-held ambition to provide our consumers with potentially risk reduced products. You will help deliver our strategy of shifting the business from a traditional tobacco company to a provider of next generation nicotine products. Your knowledge and passion are what matters, because that’s what will shape our future.
As our new colleague in the Brand Activation team, you will be working with fellow passionate and creative marketing professionals. We are a dynamic team who work hard towards the same goal. Common to the whole team is our drive to grow as an organization, grow as individuals and transform the tobacco industry. All the while, we still have a fun.
The job
You will support the growth of digital within BAT with a special focus on day to day operations of websites, optimizing and evaluating performance to improve traffic and engagement.
Your responsibilities will include:
- Cycle planning: Planning the yearly digital marketing calendar for the website and aligning activities on the website with brand, key account and trade teams
- Digital operations: Deployment of digital activation plan; creating, modifying and managing website pages, and reporting on website performance (analyse and implement key findings)
- Search Engine Optimisation: SEO strategy & deployment of SEO initiatives; Optimisation of SEO and SEO advocacy
- Budget Management: Plan, track and report on digital marketing budget aligned with current planning and reporting structure
- Embed digital as a new focus area: Engage motivate and educate the organization on digital
Essential Requirements
As the ideal candidate you are passionate about digital marketing and up-to-date with the latest trends and best practices in digital. You have strong analytical skills and are a data-driven thinker and paired with your solid knowledge of website analytics tools you will quickly succeed in the role.
You possess excellent consulting, communication and engagement skills, coupled with the ability to influence senior stakeholders in establishing / delivering digital agenda and metrics to meet strategic objectives.
You have a Minimum of 2+ years of experience in a digital Marketing role where you have proved your ability to learn quickly and that you are details and deadline oriented.
To succeed in the role, you have:
- Strong understanding of key marketing principles: consumer needs and journey, user experience, target audience, etc.
- Experience in digital operations, Google Analytics and SEO
- Excellent knowledge of Analytics, CRM and CMS - Magento experience is preferable
- Experience in driving traffic to websites and optimizing towards engagement
- Understanding of analytics, conversion and the different elements of a digital journey
- Outstanding collaborative skills, with the ability to engage and work in partnership with marketing community
- Ability, tenacity and drive to navigate through ambiguity and deliver commercially relevant solutions effectively
- Fluency in spoken and written English and Danish
- Strong organizational skills and able to solve problems proactively
- A commitment to self-development.
Experience from the FMCG industry is considered an advantage, but not a requirement.
The starting date is as soon as possible, and we’ll conduct on going interviews. The job post will be removed as soon as we have the right candidate, so don’t wait too long before you submit your application through our global job portal.
Please send your application and CV through our global job portal.
If you have any questions, feel free to send an e-mail to: [email protected]
Working at British American Tobacco Nordics
In BAT Nordics, we have an enthusiastic and passionate culture. We take pride in being a diverse team and to work across functions and markets, utilizing each other’s unique strengths. With over twenty different nationalities, it is safe to say that our work environment is highly international and diverse.
We believe in developing our employees, which is why we have a strong coaching culture, where leaders are instructed and encouraged to constantly coach their employees, so everyone can maximize their full potential.
We are proud of the external recognition we receive each year for our standing as a leading employer in countries worldwide. British American Tobacco is certified as Top Employer in 2019 as a result of the exceptional employee conditions and the way we nurture and develop talent throughout all levels of the organization.
British American Tobacco is one of the world’s leading multinational companies, with brands sold in over 200 markets, made in 44 factories in 42 countries.
We are proud that we are consistently among the top 5 companies on the London Stock Exchange.
Our portfolio includes our world-famous Global Drive Brands – Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans – along with many other leading international brands, such as Vogue, Peter Stuyvesant and State Express 555.
Alongside our traditional tobacco business, we are also developing products that offer consumers potentially less risky alternatives to regular cigarettes. Our Next Generation Products are already leading the way in the Industry of vapour and tobacco heating devices. We continue to develop a solid portfolio of consumer solutions which already include well known global brands like Vype, glo and Voke.
Information og data
Denne ledige stilling har jobtypen "Øvrige", og befinder sig i kategorien "Øvrige stillinger".
Arbejdsstedet er beliggende i København
Jobbet er oprettet på vores service den 4.9.2020, men kan have været deaktiveret og genaktiveret igen.
- Øvrige
- København
Lignende jobs
-
Senior Associates og Managers til Transaction Advi...
Fri kontaktSenior Associates og Managere til Transaction Advisory Service i København. Vi mærker en stigende efterspørgsel efter rådgivning i forbindelse med køb og salg af virksomheder, herunder finansiel due diligence. Derfor søger vi Senior Associates og Managere til vores TAS team på Østerbro.Få mere info- Øvrige
- København
-
Konsulent til DI's AI for Alle indsats
Fri kontaktDansk Industri (DI) er Danmarks største erhvervs- og arbejdsgiverorganisation. Vores mission er at hjælpe danske virksomheder med at vinde både i Danmark og internationalt. Med over 950 dygtige kolleger og mange eksterne samarbejdspartnere arbejder vi for at skabe de bedste vilkår for DI's medlemmer.Få mere info- Øvrige
- København V
-
Studentermedhjælper, der brænder for at finde de b...
Fri kontaktVil du kickstarte din karriere inden for rekruttering og marketing? Og vil du arbejde tæt på Metroen i hjertet af Frederiksberg? Centrum Personale søger en engageret og detaljeorienteret studentermedhjælper, der brænder for at finde de bedste talenter og styrke vores synlighed gennem kreative marketinginitiativer. Om jobbet.Få mere info- Øvrige
- Frederiksberg
Statistik over udbudte jobs som øvrige i København
Herunder ser du udviklingen i udbudte øvrige i København over tid. Bemærk at jobs der ikke har en bestemt geografi ikke er medtaget i tabellen. I den første kolonne ser du datoen. I den næste kolonne ser du det samlede antal øvrige i København.
Se flere statistikker her:
Statistik over udbudte øvrige i København over tid
| Dato | Alle jobs som øvrige |
|---|---|
| 24. december 2024 | 999 |
| 23. december 2024 | 1008 |
| 22. december 2024 | 1006 |
| 21. december 2024 | 991 |
| 20. december 2024 | 1010 |
| 19. december 2024 | 985 |
| 18. december 2024 | 959 |
| 17. december 2024 | 961 |
| 16. december 2024 | 991 |
| 15. december 2024 | 994 |
| 14. december 2024 | 984 |
| 13. december 2024 | 1008 |
| 12. december 2024 | 939 |
| 11. december 2024 | 949 |
| 10. december 2024 | 932 |
| 9. december 2024 | 936 |
| 8. december 2024 | 927 |
| 7. december 2024 | 925 |
| 6. december 2024 | 931 |
| 5. december 2024 | 918 |
| 4. december 2024 | 907 |
| 3. december 2024 | 900 |
| 2. december 2024 | 885 |
| 1. december 2024 | 915 |
| 30. november 2024 | 934 |
| 29. november 2024 | 949 |
| 28. november 2024 | 951 |
| 27. november 2024 | 941 |
| 26. november 2024 | 925 |
| 25. november 2024 | 921 |
| 24. november 2024 | 933 |
Værd at vide når du søger job som øvrige i København
Mens København måske for nogle først og fremmest vækker billeder af hyggelige cafeer og historiske bygninger, banker et travlt erhvervsliv i hjertet af København. Hovedstaden huser et væld af brancher, men nogle skiller sig ud med et særligt højt antal ansatte.
Bydele i København
København byder på mere end smukke gader og hyggelige cafeer. De forskellige kvarterer har hver deres unikke atmosfære og erhvervsliv, hvilket kan påvirke din jobsøgning. Lad os dykke ned i nogle populære områder:
Indre By: Pulsens centrum med internationale virksomheder, finansverden og detailhandel. Perfekt for jobsøgende inden for finans, jura, medier og marketing. Tempoet er højt, og konkurrencen kan være hård.
Østerbro: En blanding af moderne boliger, historiske bygninger og innovative virksomheder. Hjem til Novo Nordisk og Vestas Wind Systems. Gode muligheder inden for life science, teknologi og bæredygtige løsninger.
Nørrebro: Multikulturelt og kreativt med studerende, kunstnere og små startups. Populært blandt unge fagfolk og jobsøgende inden for den kreative sektor og servicebranchen.
Vesterbro: Tidligere industriområde forvandlet til et trendy sted med restauranter, barer og designvirksomheder. Tiltrækker kreative sjæle og jobsøgende inden for mode, design og underholdning.
Valby: Familievenligt og roligt med gode skoler og grønne områder. Mange offentlige institutioner og virksomheder inden for service og administration. Attraktivt for børnefamilier og jobsøgende i den offentlige sektor.
Find ledige jobs i Valby
Amager: Et område i rivende udvikling med fokus på moderne arkitektur og bæredygtighed. Hjem til Ørestad og store virksomheder som DSV og Ørsted. Gode muligheder inden for logistik, energi og transport.
Mere information om København
Hvis du er på udkig efter et job i København, er det vigtigt, at du sætter dig grundigt ind i, hvordan jobmarkedet fungerer, og hvor i byen du vil arbejde og bo. Vi har samlet en guide med alle relevante oplysninger om København, så du kan få et samlet overblik. Læs mere om København i denne guide: København: Byen der byder på både drømmejob og spændende udfordringer