Nordic E-Activation Manager - Consumer Products Division - Copenhagen

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Want to drive explosive ecommerce growth leading our marketing activation strategy and becoming famous for doubling our online sales revenue in 3 years’ time? Then read on! We want to hire great people with unexpected ideas, the ability to challenge the status quo, and are ready to shape and disrupt the future of beauty. “Run it as your own business” is our mantra. Got what it takes? We are currently looking for a Nordic E-Activation Manager in Copenhagen.
Your mission... As the E-Activation Manager, you will be responsible to craft, execute and optimize the ecommerce marketing plan based on analytical and data-driven insights, ensuring effective and relevant brand investment for all pure players and 0+0 retailers in the Nordics. From campaign planning design, online execution, to deep performance analysis, you will work hand in hand with marketing, e-RGM, Data and eKAMs to help maximize marketing spend effectiveness at channel and client level. In close collaboration with Marketing GMs, business development team, you will be the main point of contact to align, arbitrate category and brands activations, relay commercial needs & feed Market Intelligence. The role reports to the Nordic Head of Ecommerce in the Consumer Product Division. Apply now to be part of a very dynamic and innovative organization.

You will... Lead and coordinate the channel shopper activation strategy by category, brand and clients for maximum efficiency driving revenue growth and market shares Adapt and recommend the shopper activation plan at client level, making arbitrations based on historical data & analytics performance Be the customer marketing voice of our client partners in line with e-JBPs, aligning on the shopper activation game plan, joint success KPIs and growth opportunities Strategize, execute and evaluate big bets campaigns to achieve online sales targets Utilize advanced analytical tools to assess, arbitrate and optimize marketing spend investment effectiveness in order to maximize ROI and sales incrementality Collaborate with marketing and brand advocacy teams to leverage, maximize marketing initiatives investment (GWP, sampling, collab ads, media linking, R&Rs, advocacy/PR) and optimize the full funnel consumer path to purchase Ecommerce marketing budget owner and arbitrator to maximize ROAS Responsible for the marketing test & Learn agenda to generate activation learning

Your profile… Qualified with 5 years of experience from e-commerce, digital marketing or performance marketing roles with B2C understanding Experienced in performance media and marketing investment management Strong in analytical and data management skills to optimize investment efficiency Comfortable managing internal and external stakeholders in a complex business environment (client facing required) Have strong communication & coordination skills with data driven decision making Hands-on and pro-active approach and want to drive results Knowledgeable of consumer acquisition, conversion and retention strategies Capable to thrive in a dynamic and fast-paced environment. Fluent in English and preferably understand a Nordic language
We are looking for the E-Activation Manager to start as soon as possible . The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, age, religion, or sexual orientation.
What’s in it for you? We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Denmark being the Nordic headquarter and counting 500 employees. Who are we? Leading the world in beauty and pioneering the world of beauty tech; we are 85,4K employees across 150 countries on five continents and has a unique international portfolio of 35 brands. The Group generated sales amounting to 38,28 billion euros in 2022, and e-commerce accounted for 28% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship, and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. Your job will be your own innovation playground.
What we do at L’Oréal always have a big impact. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World most ethical company in the world by Ethisphere®. For the seventh time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP® in three areas: combating climate change, sustainable management of water and protecting forests, for the fourth year running. In 2022, L’Oréal was for the 6th consecutive year recognized by the Bloomberg Gender-Equality Index (GEI) for having successfully created an inclusive and equal work environment. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. For us, our job is more than just a job, it is about building a better future for others and our planet. Freedom to Go Beyond. That’s the Beauty of L’Oréal.


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Denne ledige stilling har jobtypen "Øvrige", og befinder sig i kategorien "Øvrige stillinger".

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Jobbet er oprettet på vores service den 7.7.2023, men kan have været deaktiveret og genaktiveret igen.

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Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
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