Social Brand Manager - NYX Professional Makeup - Copenhagen

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L’Oréal strives to win over another one billion consumers around the world by innovating and creating products that meet the infinite diversity of our consumer’s needs, and we want you to help us reach this goal! We want to hire great people with unexpected ideas, the ability to challenge the status quo, and are ready to shape and disrupt the future of beauty. “Run it as your own business” is our mantra. Got what it takes? We are currently looking for a Social Brand Manager for NYX PROFESSIONAL MAKEUP.

WE ARE NYX PROFESSIONAL MAKEUP! WITH LOVE FROM L.A.

This isn't just makeup! This is a fierce community of independent spirits. We believe in unstoppable self-expression. We provide cruelty free, long lasting, pro-level pigments. We are from LA, made for the world! We are the new makeup pro, we are NYX Professional Makeup.

Your mission...

As Social Brand Manager for NYX Professional Makeup, you are embarking on the journey of a fast-growing makeup brand, with a strong community of advocates and so much to conquer! Your role is to maximize the social reach, engagement, and reputation of the brand, through content generation, management of social media channels, and development of influencer strategy and influencer relationships. You will own our Nordics social media accounts (around 150K followers already) and be the expert of consumer engagement and earned media. The role reports to the Brand Business Leader.

You will…

  • Develop, manage, and implement the influencer strategy for the brand as well as execute the content strategy to engage with the right influencers
  • Own and fuel the @nyxcosmeticsnordics accounts (Instagram, TikTok)
  • Own the relationship with influencers: screening process and final selection, contract, content plan & briefing on campaigns
  • Create & localize digital media content (together with Product Brand Managers)
  • Ensure consistent tone of voice across all platforms
  • Coordinate live shopping on social media with key ecommerce clients (together with Online Brand Manager)
  • Generate and track Earned media
  • Update & analyze the brands social dashboards of paid & earned media performance and social listening, giving recommendations to management, feeding social trends to the team
  • Develop an understanding of consumers and shoppers through social engagement
  • Plan, allocate and execute budget for influencer marketing


You are...

  • You have at least +3 years of experience from a similar position
  • You have experience with for example community management, influencer strategy and/or earned media (media experience is a plus)
  • You have experience with multiple stakeholders and/or agency management
  • You are proactive, result driven and passionate about your job and drive your projects from start to finish
  • You are curious, and willing to explore new grounds as Gen Z media consumption is constantly evolving
  • You have excellent interpersonal skills to nurture the relationship with OG influencers and build new partnerships (Tik Tok content creators, Twitch live-streamers etc.)
  • You have a hands-on approach and a drive that enables you to get things done
  • You are fluent in English and preferably in one of the Nordic languages


We are looking for the Nordic Social Brand Manager to start as soon as we find the right candidate. The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, age, religion, or sexual orientation.

What’s in it for you?

We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Denmark being the Nordic headquarter and counting 500 employees.

Who are we?

Leading the world in beauty and pioneering the world of beauty tech; we are 86K employees across 150 countries on five continents and has a unique international portfolio of 36 brands. The Group generated sales amounting to 28 billion euros in 2020, and e-commerce growing by 62% accounting for a record high 26,6% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. Your job will be your own innovation playground.

What we do at L’Oréal always have a big impact. Because we sell 7 billion products per year. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World most ethical company in the world by Ethisphere®. For the fifth time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP® in three areas: combating climate change, sustainable management of water and protecting forests, for the fourth year running. In 2020, L’Oréal was for the 3rd time ranked among the TOP 5 most gender-balanced companies in the world by Equileap®. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. For us, our job is more than just a job, it is about building a better future for others and our planet.

Freedom to Go Beyond. That’s the Beauty of L’Oréal.


Information og data

Denne ledige stilling har jobtypen "Produktchef", og befinder sig i kategorien "Ledelse og personale".

Arbejdsstedet er beliggende i København

Jobbet er oprettet på vores service den 18.8.2021, men kan have været deaktiveret og genaktiveret igen.

Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
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