Nordic Senior Product Brand Manager & Lead - Copenhagen

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L’Oréal strives to win over another one billion consumers around the world by innovating and creating products that meet the infinite diversity of our consumer’s needs, and we want you to help us reach this goal! We want to hire great people with unexpected ideas, the ability to challenge the status quo, and are ready to shape and disrupt the future of beauty. “Run it as your own business” is our mantra. Got what it takes? We are currently looking for a Senior Product Brand Manager & Lead for Yves Saint-Laurent Fragrances in the LUXE division in Copenhagen. 

Your mission… 

As YSL Fragrances Product Brand Manager & Lead, you are the expert of the fragrance category, the YSL brand strategy and marketing investments. Your mission is to maximize sell-out and enhance the brand equity in order to meet our business objectives over the short and long term. You are accountable for driving and implementing a relevant 360 strategy in the fragrances category, engaging all stakeholders across all functions and all Nordic markets towards a shared vision. The “Lead” part of the role also entails supporting the brand director with the management of topics for the entire brand, including budget management, overall brand representation and ensuring that the strategy set up for YSL fragrances, make-up and skincare fits the overall Nordic YSL brand frame. The role reports to the YSL Brand Director for the Nordics, based in our Hub in Copenhagen.

You will… 

  • Gain consumer insights and make strategic recommendations based on knowledge of consumer, competition, and trends 
  • Own the product portfolio management including dimensioning, forecast, price positioning and lifecycle management 
  • Drive brand category strategy and 360 implementations of all launches and campaigns in collaboration with your stakeholders both in the YSL team and in the 4 markets. 
  • Own the marketing & budget planning for the entire brand (all axes, sell out and marketing investments) 
  • Provide convincing rationale and storytelling for commercial and trade 
  • Be the guardian of the category & product expression across channels: artworks, claims validation, model rights, etc. 
  • Drive the paid media strategy and execution in close collaboration with the Digital Media Manager and the Online Brand Manager. 
  • Conduct sell-out analysis, test-and-learn initiatives, and share this both with your Nordic colleagues and the Zone (Global headquarter), for the full brand
  • Be the voice of the markets to the Zone on the full brand and on the fragrances category in cooperation with the Brand Director 


Your profile... 

  • You have 3+ years’ experience from a similar role  
  • You are fluent in English. Fluency in another Nordic language is a plus 
  • You have a deep affinity with beauty and luxury which drives a natural interest for consumer & market trends across all touchpoints in that area; knowledge of or affinity for the fragrance category is a plus
  • You are a strong communicator as well as a proven self-starter with a good strategic view and an operative mind-set 
  • You are able to work independently initiating ideas proactively and defending them while looking for synergies across the Nordic markets within your brand frame 
  • You know how to make presentations that will involve and engage your audience 
  • You have a strong analytical mindset and you are able to transform data and insights into actionable strategies 
  • You thrive in a dynamic and fast-paced environment 
  • You are a strong team player and you know how to build connections and network  with your peers, leader and colleagues across departments/countries
  • You have a hands-on and pro-active approach and want to drive results 


We are looking for our Senior Product Brand Manager to start as soon as possible. The employment is permanent. We are reviewing applications and inviting for interviews on a rolling basis, so do not wait to apply! We welcome everyone to apply for a job at L’Oréal no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.

What’s in it for you?

We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Sweden counting 250 employees.

Who are we?

Leading the world in beauty and pioneering the world of beauty tech; we are 86K employees across 150 countries on five continents and has a unique international portfolio of 36 brands. The Group generated sales amounting to 32 billion euros in 2021, and e-commerce growing by 26% accounting for a record high 28,9% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship, and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. Your job will be your own innovation playground.

What we do at L’Oréal always have a big impact. Because we sell 7 billion products per year. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World most ethical company in the world by Ethisphere®. For the sixth time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP® in three areas: combating climate change, sustainable management of water and protecting forests, for the fourth year running. In 2021, L’Oréal was for the 4th consecutive year ranked among the TOP 5 most gender-balanced companies in the world by Equileap®. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself.  For us, our job is more than just a job, it is about building a better future for others and our planet.

Freedom to Go Beyond. That’s the Beauty of L’Oréal.


Information og data

Denne ledige stilling har jobtypen "Produktchef", og befinder sig i kategorien "Ledelse og personale".

Arbejdsstedet er beliggende i København

Jobbet er oprettet på vores service den 25.4.2022, men kan have været deaktiveret og genaktiveret igen.

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Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
  • Produktchef
  • København
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