Nordic Product Brand Manager - Essie - Copenhagen
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Your mission…
As the Nordic Product Brand Manager for Essie, your role is to build the yearly strategy plan on the brand, together with the relevant stakeholders. You will be at the heart of the portfolio management and launch process and you will manage the media activations and campaigns of the brand, while shaping the Nordic recommendation for local implementation. The role reports to the Brand Business Leader, American Brands.
You will..
Manage the strategy of your brand to gain market share Select and animate your assortment for the Nordic countries Build the vision of each campaign/launch (based on consumer insights) and be the project leader along the way Own the paid media plan/strategy and execution for your brand Develop locally relevant campaigns in close relationship with creative and production agencies. Manage the budget from production costs to media buying. Own the product expression on all touchpoints: visuals, claims, merchandising and POS input Analyze and prepare sell-out analysis at period level to share internally and externally Monitor market/competition activities incl Media & product launches Be the voice of the Nordic markets for your brand to European headquarters Your profile...
You have experience from a similar role (+2y), preferably from the FMCG industry, product marketing experience is a must You have a relevant degree within Marketing, Branding, Business or similar You have excellent communication skills You are creative, consumer centric and passionate about makeup You are an experienced Excel-user who likes to work with and analyze numbers You are detail oriented and organized in your daily work You thrive in a complex matrix structure, and are a pro-active team member You are fluent in English and preferably a Nordic language We are looking for our new Nordic Product Brand Manager to start in January 2024 . The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.
Who are we?
Leading the world in beauty and pioneering the world of beauty tech; we are 87,4K employees across 150 countries on five continents and has a unique international portfolio of 36 brands. The Group generated sales amounting to 38,26 billion euros in 2022, and e-commerce accounted for 28% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship, and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. Your job will be your own innovation playground.
What we do at L’Oréal always have a big impact. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World most ethical company in the world by Ethisphere®. For the seventh time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP® in three areas: combating climate change, sustainable management of water and protecting forests, for the fourth year running. In 2022, L’Oréal was for the 6th consecutive year recognized by the Bloomberg Gender-Equality Index (GEI) for having successfully created an inclusive and equal work environment. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. For us, our job is more than just a job, it is about building a better future for others and our planet.
Freedom to Go Beyond. That’s the Beauty of L’Oréal.
Information og data
Denne ledige stilling har jobtypen "Produktchef", og befinder sig i kategorien "Ledelse og personale".
Arbejdsstedet er beliggende i København
Jobbet er oprettet på vores service den 8.11.2023, men kan have været deaktiveret og genaktiveret igen.
- Produktchef
- København
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