Head of Brand Activation - Consumer Products Division - Copenhagen
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København
Your mission...
As Head of Brand Activation in the Consumer Products Division, you will be responsible for transforming brand vision into reality in store. Leading the strategic prioritization of our Brand Activations, you are equal part pragmatist and visionary maximizing ROI, but never compromising on brand values. Ensuring relevance for the Nordic consumers and key retailers, you make use of sell-out data, consumer- and market insights to guide and lead your team to ensure best in class execution via scalable, coherent, and timely brand moments across the Nordic region. You report directly to the Marketing Director.
You will…
Lead the strategic prioritization of our Brand Activations Lead the development of our yearly brand activation plan Continuously analyze & optime the plan to maximize ROI & Brand expression Lead a team of 6 FTEs Support the team to deliver excellent & timely go to market packages for brand activation incl. displays & POS material as well as Gifting Own, prioritize & manage the go to market budget in accordance with Brand Prios Drive simplification & sustainability through harmonization and agency delegation Own end to end process from gathering need, creation, agency management, collaboration with operations and purchasing Own the brand guidelines on retail activation & ensure they are respected Support ECOM marketing to deliver online activations aligned with brand expression guidelines Development and support of n-1 Your profile…
You have +5 years of experience in marketing or commercial, preferably from the beauty industry You have a passion for both brands and retail excellence You have a good knowledge of the on and offline Nordic retail landscape and trends You have excellent communication skills You are an experienced Excel-user who likes to work with numbers You are detail oriented and organized in your daily work You have an analytical mindset and are eager to look for shopper insights As a person, you value ownership, dedication, and personal development As a team member, you can bolster team spirit naturally and share your enthusiasm As a leader, you grow your team with drive and empathy to be the best version of themselves You are fluent in English and preferably a Nordic language We are looking for the Head of Brand Activation to start April 15th 2024 . The employment is a fixed term cover role until March 31st 2025 . Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, age, religion, or sexual orientation.
What’s in it for you?
We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Denmark being the Nordic headquarter and counting 500 employees.
Who are we?
Leading the world in beauty and pioneering the world of beauty tech; we are 85,4K employees across 150 countries on five continents and has a unique international portfolio of 35 brands. The Group generated sales amounting to 38,28 billion euros in 2022, and e-commerce accounted for 28% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship, and you’ll have the chance to conceptualize ideas and bring them to life in an agile way not least through continued digital innovation. Your job will be your own innovation playground.
What we do at L’Oréal always have a big impact. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World most ethical company in the world by Ethisphere®. For the seventh time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP® in three areas: combating climate change, sustainable management of water and protecting forests, for the fourth year running. In 2022, L’Oréal was for the 6th consecutive year recognized by the Bloomberg Gender-Equality Index (GEI) for having successfully created an inclusive and equal work environment. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. For us, our job is more than just a job, it is about building a better future for others and our planet.
Freedom to Go Beyond. That’s the Beauty of L’Oréal.
Information og data
Denne ledige stilling har jobtypen "Afdelingsleder", og befinder sig i kategorien "Ledelse og personale".
Arbejdsstedet er beliggende i København
Jobbet er oprettet på vores service den 21.2.2024, men kan have været deaktiveret og genaktiveret igen.
- Afdelingsleder
- København
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| Dato | Alle jobs som afdelingsleder |
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