Senior Copywriter & Content Manager

Optimalprint is now looking for a Senior Copywriter & Content Manager to their office in Oslo, Fornebu. We are looking for you who wants to work in a fast phased company where your decisions, work and content is contributing bringing the company forward and finding new ways to develop.

In an increasingly digital age, it’s easy to think that everyone is printing less and less. An average person takes about 1,000 photos with their phone each year - capturing more and more memories. As a result, personalized printed products for families and loved ones has actually grown very quickly over the last 10 years - and continues to be an exciting and growing industry.

About Optimalprint

Optimalprint is an e-commerce leader in personalized photo products for consumers across Europe, North America, and Australia. Optimalprint helps people enjoy and share their photos by printing them in beautiful products in an easy, affordable, and sustainable way. Optimalprint has the highest customer satisfaction scores in all its markets (measured independently) and the highest-rated photo printing app in the Apple and Google stores. They are working hard to innovate and continue to bring new products and the best user experience to the market. For their customers, Optimalprint represents a smarter way of bringing their memories into their daily lives. Do you want to join our client working towards the vision to become the world's most customer centric and sustainable local printing service?

The role

As a Senior Copywriter & Content Manager you have a central role where you are the one making the brand come to life. You are a world class communicator and creating enganging content is a passion for you. You will play a central role in shaping the tone of voice for the Optimalprint brand and manage a team of copywriters working globally in all Optimalprint markets. You will work in the marketing team at the Gelato HQ in Oslo and work close with the in-house creative team, the customer engagement team and product managers. You will also, but not be limited to:

• Play a central role in making the new Optimalprint brand and tone of voice come to life and ensure consistency of tone, language and brand across all platforms.
• Be responsible for copy in owned and paid channels including global marketing campaigns, e-mail, storytelling and content creation.
• Develop and be responsible for the copy and messaging throughout the entire creative process from brief, idea, concept creation to execution, proofreading, quality check and implementation.
• Lead and manage a team of copywriters and translators worldwide and ensure on-brand copy that is localized, culturally relevant and quality checked in a timely and efficient manner.
• Oversee copywriter and translation allocation, budget, and hiring.
• Support and collaborate with external creative agencies and partners in the production of marketing collateral.
• Collaborate with multidisciplinary project teams and internal stakeholders.

Who you are

In order to be successful in this role, you will need to have a start-up mentality. You are committed to excel with energy and endurance while you understand that building a company is hard but satisfying work. You want to be a part of something bigger. You have superior communication skills, high integrity and great attention to detail. You're innovative, extremely creative and constantly seeking inspiration. You are result oriented and passionate about the use of data & tech and customer insights to push the boundaries of digital advertising. You are customer centric and eager to understand the customers’ needs at different stages of the marketing funnel to make relevant and engaging communication. As a person, you should be structured and organised in your daily work. You have a strong personality with self confidence in what you do and the decisions you take. You are in general very interested and your passion for digital print and copy is huge.

Moreover, we would like to see evidence of the following in your profile:

• Passion for Gelato and the vision – sharing creativity and for creating world class copy and engaging communication.
• Bachelor or Master’s degree in Journalism, Communication, Marketing or a related discipline.
• 6+ years of concepting, copywriting and writing experience in a creative role within an agency, marketing department or at a media house.
• Excellent communication and copy skills in English and Swedish or Norwegian. Preferably with a solid understanding of Danish, German and French.
• Highly experienced in writing effective copy for digital marketing campaigns, email communication and copy on digital platforms. Preferably have experience from working with e-commerce and global consumer brands.
• A solid and strong personal portfolio that shows creative range, innovative thinking, and demonstrates experience in creating digital marketing, email communication and engaging content. Please submit a link to your online portfolio as part of the application.
• Strong project management skills. Attention to detail, organized and understanding the importance of exceptional production throughout projects and be comfortable to work with tight deadlines and multiple projects simultaneously.
• You can easily pivot from team brainstorming to script writing, copy planning and production and have the ability to storyboard, illustrate, or translate ideas into campaigns and communication and develop innovative solutions.
• Strong ability to think independently yet operate effectively in and with teams.

CV, application and portofolio from own work can be sent to [email protected] For questions about the role, Henriette Husevåg: +4746795355

We look forward to receiving your application!