Digital Marketing Manager
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Gentofte
JOB TITLE - Digital Manager
LOCATION - Copenhagen (HQ)
HOURS – Full time
ABOUT THE ROLE:
We have an exciting opportunity for a Digital Manager to join our newly established Digital department. As the Digital Manager, you will play a crucial role in shaping and executing our digital strategies across SCANDINAVIAN TOBACCO GROUP. This hands-on role requires someone who can drive digital transformation, manage key projects, and collaborate effectively with various stakeholders. You will be reporting to the Head of Digital and be an integral part of building this new function within our organization.
WHAT WILL YOU BE RESPONSIBLE FOR?
WHAT SKILLS AND EXPERIENCE WILL BE REQUIRED?
WHAT IS ON OFFER?
As a colleague at SCANDINAVIAN TOBACCO GROUP, you will receive a comprehensive compensation package and generous pension scheme. Our benefits differ across regions; our recruiting team will be able to give more details.
OUR HIRING PROCESS:
Before we enter a hiring process, your job application will be reviewed by a member of our recruiting team. Your application will be reviewed in line with the hiring competencies we have for the role you have applied for. If your experience aligns with the requirements, you will enter our hiring process which will consist of the following:
ABOUT SCANDINAVIAN TOBACCO GROUP:
SCANDINAVIAN TOBACCO GROUP is a global leader in cigars and tobacco products, with a heritage spanning 250 years. Operating in over 100 countries, we employ more than 10,000 people in a diverse, international environment. Our success is built on iconic brands like Signature, Cohiba, and Macanudo, crafting products that enhance life's special moments.
We're driven by a dynamic growth strategy, having successfully acquired and integrated multiple companies over the past decade. This approach has expanded our market presence and enriched our organizational culture with diverse perspectives.
Sustainability is core to our operations. We're committed to minimizing our environmental footprint and implementing responsible practices across our supply chain, extending to our relationships with employees, partners, and communities.
At STG, we foster an inclusive, international work environment where collaboration and knowledge-sharing thrive. Our diverse team drives innovation and continuous evolution in a changing global market. We value creativity, embrace change, and encourage our employees to craft careers that truly make them more.
By joining our team, you'll contribute to shaping the future of our industry, whether you're driving digital initiatives, collaborating across continents, or supporting organizational changes. You'll be part of a forward-thinking organization that's committed to excellence and positive impact.
Please be informed that this Direct Search is conducted exclusively by SCANDINAVIAN TOBACCO GROUP. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.
LOCATION - Copenhagen (HQ)
HOURS – Full time
ABOUT THE ROLE:
We have an exciting opportunity for a Digital Manager to join our newly established Digital department. As the Digital Manager, you will play a crucial role in shaping and executing our digital strategies across SCANDINAVIAN TOBACCO GROUP. This hands-on role requires someone who can drive digital transformation, manage key projects, and collaborate effectively with various stakeholders. You will be reporting to the Head of Digital and be an integral part of building this new function within our organization.
WHAT WILL YOU BE RESPONSIBLE FOR?
- Optimizing websites and webshops in CMS systems
- Creating organic content for web, social media, and marketing automation
- Planning and executing digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
- Maintaining consistent brand messaging across all social channels
- Identifying, analyzing, and measuring trends and content performance to optimize user experience
- Creating and maintaining an editorial calendar to deliver targeted content
- Researching, tracking, and analyzing consumer behaviors and trends, and implementing findings into digital marketing campaigns
- Preparing reports on the overall performance of various marketing campaigns, including ROIs and KPIs
- Collaborating with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
- Developing and monitoring campaign budgets
- Staying up to date on the latest digital media trends
WHAT SKILLS AND EXPERIENCE WILL BE REQUIRED?
-
- Bachelor's or Master's degree in Digital Marketing, Computer Science, or a related field
- 5+ years of experience in digital marketing or a similar role
- Strong social media expertise (organic & paid), with a passion for staying on top of trends
- Excellent sense of creativity, imagination, and innovation
- Outstanding interpersonal skills, with the ability to collaborate with other departments & agencies
- In-depth knowledge of CMS & Marketing Automation systems, social media platforms, and best practices
- Strong analytical skills with the ability to analyze consumer metrics, reports, and trends
- Excellent project management and managerial skills
- Proficiency in photo and video editing software
- Experience with SEO and SEM strategy and keyword research
- Understanding of website analytics tools, such as Google Analytics
- Analytical mind, with a passion for measuring data
- Ability to work effectively in a fast-paced, dynamic environment
- Fluency in English; additional languages are a plus
- Bachelor's or Master's degree in Digital Marketing, Computer Science, or a related field
WHAT IS ON OFFER?
As a colleague at SCANDINAVIAN TOBACCO GROUP, you will receive a comprehensive compensation package and generous pension scheme. Our benefits differ across regions; our recruiting team will be able to give more details.
OUR HIRING PROCESS:
Before we enter a hiring process, your job application will be reviewed by a member of our recruiting team. Your application will be reviewed in line with the hiring competencies we have for the role you have applied for. If your experience aligns with the requirements, you will enter our hiring process which will consist of the following:
-
- Recruiter Screen
- Hiring Manager Interview
- Behavioral Assessment
- Leadership Interview
- Recruiter Screen
ABOUT SCANDINAVIAN TOBACCO GROUP:
SCANDINAVIAN TOBACCO GROUP is a global leader in cigars and tobacco products, with a heritage spanning 250 years. Operating in over 100 countries, we employ more than 10,000 people in a diverse, international environment. Our success is built on iconic brands like Signature, Cohiba, and Macanudo, crafting products that enhance life's special moments.
We're driven by a dynamic growth strategy, having successfully acquired and integrated multiple companies over the past decade. This approach has expanded our market presence and enriched our organizational culture with diverse perspectives.
Sustainability is core to our operations. We're committed to minimizing our environmental footprint and implementing responsible practices across our supply chain, extending to our relationships with employees, partners, and communities.
At STG, we foster an inclusive, international work environment where collaboration and knowledge-sharing thrive. Our diverse team drives innovation and continuous evolution in a changing global market. We value creativity, embrace change, and encourage our employees to craft careers that truly make them more.
By joining our team, you'll contribute to shaping the future of our industry, whether you're driving digital initiatives, collaborating across continents, or supporting organizational changes. You'll be part of a forward-thinking organization that's committed to excellence and positive impact.
Please be informed that this Direct Search is conducted exclusively by SCANDINAVIAN TOBACCO GROUP. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.
Information og data
Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i Gentofte.
Jobbet er oprettet på vores service den 26.7.2024, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
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