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Senior Digital Media Manager
Hearing loss is the world’s third most common health problem, and too many people live with untreated hearing loss. We want to change this. At Audika Group, it is our purpose to deliver life-changing hearing health care. It is our firm believe that in a time where communication means the world to us, our hearing has never played a more vital part of life.
Audika Group is the Hearing Care division of Demant, and we are one of the world’s leading hearing care retailers with more than 2.500 clinics across 24 markets. Joining us, we guarantee you an inspiring and motivating workday in a highly international environment. You will be working with many different countries across markets, cultures, and perspectives - in close collaboration with awesome and purpose driven colleagues. For this role, you will be based at the Demant headquarters, a half-an-hour S-train ride away from the Copenhagen city centre.
And here is what we can offer you...
You will be part of the Digital Media team in Group Marketing, an ambitious, super engaged, and growing team. You will be working closely with other teams as CRM, web, content and the brand team within Group Marketing as well as our colleagues in Hearing Care IT and Data & Analytics. Thus, you will get the opportunity to influence the global Digital agenda and be part of creating our future.
As an increasing part of our revenue is generated from digital channels, this position is key to reaching our digital growth potential. We are in the middle of rolling out our global digital set-up and we need you to help us expand it. You will therefore really get to apply yourself and grow both personally and professionally together with the rest of the team.
As our Senior Digital Media Manager, you will have your own portfolio of markets. Your key objective is to help the markets to constantly improve their digital performance across all paid channels. Here, you will work closely with the local digital teams in the markets, our internal digital specialists, our media agency, and the rest of the marketing team in accordance with the local market situation, needs and capabilities.
Your main responsibility will be to drive, optimize, and plan strategic and tactical digital campaigns across our digital touchpoints to generate high quality hearing test appointments at our Hearing Clinics. You will be able to influence all aspects of the Digital program and strategy from content creation, lead optimization down through the sales funnel and reporting in close corporation with the markets and your colleagues in Group Marketing with the main goal to increase the commercial performance from our digital activities across touch points.
About you
You come with +3 years of experience from working as a Digital manager/director for larger international digital clients at one of the larger media/digital agencies or from a global Digital Manager role in an international company. A relevant master’s degree is an advantage.
Furthermore, you have a deep understanding of the digital ecosystem and consumer journey and know how the different digital channels play a role in the consumer experience. You are an advanced user of Google Analytics. Retrieving and analyzing data from Facebook Business Manager, Google ads, Google campaign manager, Bing and Business intelligence systems is a natural part of your process to gain insights for further improvements. All in all, you have a strategic, analytical, and commercial mind-set with a strong general digital knowledge - preferably with a specialist background in one or more digital disciplines.
You need to be able to work very well independently as well as being a motivational and diplomatic team player. We strongly believe that we achieve most by working together to achieve our common goals.
As we have a complex matrix organization, it is important to include relevant stakeholders at different levels to ensure their engagement and commitment and drive progress. This requires that you thrive in managing many projects and deadlines at the same time.
You are a great communicator and feel comfortable with presenting our recommendations in English, both verbally and written. You love to build relationships across teams, boarders, online as well as offline and embrace and understand other cultures. We also hope that you love to travel, as you will be travelling 10-15 days per year in this role.
Interested?
Then send off your application today! For any questions, please contact Pernille Meier-Poulsen, Director, Marketing Excellence and Digital Media at [email protected] or +45 27950667.
Deadline for applications is 28 November 2021.
We look forward to hearing from you!
ABOUT AUDIKA
500 million people worldwide suffer from hearing loss. It is Audika’s ambition to help more people hear better. Healthy hearing may contribute to a higher quality of life, and people deserve to reach their full hearing potential. These ambitions are what the hearing care experts at Audika work for every day. Audika is a hearing care retailer which supports every kind of hearing loss from mild to severe. Headquartered in Denmark, Audika is part of the Demant Group with more than 15,000 employees and an annual revenue of more than 15 billion Danish kroner. Demant is a global group covering all areas of hearing healthcare – from diagnostic instruments and traditional hearing aids to cochlear implants and bone-anchored hearing solutions as well as various assistive listening devices. Please visit https://www.audikagroup.com/about for more information.
Information og data
Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i København
Jobbet er oprettet på vores service den 12.11.2021, men kan have været deaktiveret og genaktiveret igen.
- Marketingmedarbejder
- København
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