Adobe Marketo specialist

Job Description

Adobe Marketo Specialist

Location: Sweden, Norway, Finland, Denmark

Career Level: Manager / Senior Manager / Associate Director

Accenture is a leading global professional services company, providing a broad variety of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skills and next-generation technology to each business challenge.

We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.

“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.” – Julie Sweet, Accenture CEO

As a team:

Accenture have recently launched the Adobe Business Group (ABG) globally; a focused executive-level effort between Adobe and Accenture, to turbo-charge our joint business, and deliver outstanding customer experiences for our clients. You will be part of an exciting environment -- in our first year as ABG, as we have the energy and pace of a start-up, merged with the stability of a well-established Adobe capability (Accenture have been delivering Adobe work since 2001).

ABG Nordics is looking to expand their team. We have the opportunity to scale our ABG capability into the wider Accenture network (Accenture's clients span the full range of industries around the world and include 91 of the Fortune Global 100 and more than three-quarters of the Fortune Global 500.)

We are looking for someone who can work with clients and account teams to develop and contextualise Adobe’s market leading solutions in the B2B space using Marketo, to meet a client’s customer experience asks in their content landscape, The ideal candidate is a technology strategist who is not only able to show how technology supports the business strategy, but also how technology can build new opportunities and help accelerate client ambitions by delivering relevant experience powered by modern technology stack.

In our team you will learn:

• To provide solutions to real world problems on our top clients
  
  
• How to lead and grow a team of ambitious young professionals in the Adobe B2B marketing automation space
  
  
• To merge innovative thinking with scale
  
  
• To train and grow a team of technical architects, business practitioners and Solution architects
  
  
• To see projects from initial concept to shaping to solutioning, building and delivering, to ongoing run
  
  
• Assist in sales initiatives as technical SME
  
  

As a Marketo Specialist you will:

• Be part of our team and/or help lead our team of Marketing automation practitioners (technical architects, project manager/delivery lead, business practitioners, solutioning teams)
  
  
• Work on our most interesting marketing automation and customer experience client programmes
  
  
• Merge strategic thinking with technical understanding of the solutions
  
  
• Help build campaign programs, accelerators, integrations, demos and solutions in Marketo Engage to enable quick time to market in a safe environment or lead the team doing that
  
  
• Turn ideas into reality through interesting R&D initiatives
  
  
• Identify new and innovative opportunities and help us bring this to life
  
  
• Host thought leadership panel discussion with clients
  
  

Qualifications

We are looking for experience in the following skills:

• Marketo Engage skills (certified) including: Solution design including data management, lead scoring, integrations, campaign logic etc – or experience in leading Marketo-projects.
  
  
• Define the right Environment architecture based on use cases and size
  
  
• Define reporting and attribution models
  
  
• Evaluate implementations and recommend improvements
  
  
• Define user permissions and roles
  
  
• Review, improve and explain deliverability aspects of email delivery
  
  
• Deep understanding of the End-End digital landscape (Networks, firewalls, security, application and monitoring)
  
  

Set yourself apart:

• Broader knowledge of Adobe Experience Cloud and it’s products
  
  
• Great presentation skills
  
  
• Prior experience in technical sales
  
  
• Prior experience from CRM platforms and solutions
  
  
• Prior experience on generating POVs and defining technical roadmap at enterprise level
  
  

What’s in it for you

At Accenture in addition to a competitive basic salary, you will also have an extensive benefits package.

Flexibility and mobility are required to deliver this role as there will be requirements to spend time onsite with our clients and partners to enable delivery of the outstanding services we are known for.