Conversion Rate Optimization & Web Analyst, Mono Solutions
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København
Conversion Rate Optimization & Web Analyst
Mono Solutions is looking for a talented conversion rate optimization and Web Analyst to join our marketing team in Copenhagen full-time and to become a part of a rapidly growing SaaS business serving hundreds of thousands of websites across 30+ markets.
About the job
Can you translate data from digital channels into clear and actionable recommendations, that can create better customer dialogue and thus more business? Are you looking for a job, where you can use your knowledge and help create something new and amazing? And do good at the same time?
At Mono, we are passionate about helping small businesses to become successful by selling and promoting themselves online.
We sell technology like Website builder, Scheduling, eCommerce, eMail as white label to our partners. We help our partners being successful by re-selling Mono technology for small businesses (SMB)
We are also just about to re-launch our DIY website builder Mono.net (direct-to-small business ). You will be in charge of analyzing trafic, behavior and delivering insights back to organization and to re-sellers.
Does this sound great to you? Then you have the opportunity, to join us and help us set new standards for the use of digital marketing, so that we can put partners and SMB customers at the center of everything we do.
We are looking for a strong digital native to take big steps within white-label digital marketing solutions for small businesses.
Analysis and recommendations
As a CRO and web analyst, your focus is on data-driven conversion and lead generation. Centered on websites, you need to ensure, that we track the right things and continuously optimize. It will also be part of your job to provide statistics and advice to both the content team, sales team, product team and partners.
MONO.net
You will be responsible for our direct-to-consumer website builder Mono.net in Denmark, where we will test new ideas and ways to increase conversion rates. You will use these experiences and learnings to constantly evolve marketing and learning material for our partners, in order to ensure that they will take full advantage of our white-label DIY (do it yourself) website builder.
The tasks:
- Identify and set objectives with associated KPIs
- Re-launch of Mono.net
- SEO – search analysis – mono.net and monosolutions.com
- Optimize tracking and web analytics tools
- Prepare user and behavioral analysis – using data mining and touch point analysis
- Advise and disseminate recommendations based on analysis
- Work strategically with search marketing and CRO based on data
- Build dashboards that visualize key metrics
- Work with product management, marketing, sales, and education teams to develop and support on-boarding, lifecycle, engagement and retention programs
- Keep up to date with advances in Tracking & Data Visualization and further areas of Online Marketing.
Experience with data-driven conversion and sales optimization
You have a background in the intersection of marketing, analysis and IT. You have a minimum of 3-5 years of experience with similar tasks. Maybe you have worked for an agency or in a SaaS company.
Your specific knowledge and experience include:
- Detailed knowledge of Google Analytics. Tracking and analysis tools like Google Analytics, Google Tag Manager etc.
- Data mining and touchpoint analysis
- Split testing and conversion optimization
- Sales and behavior tracking as well as attribution modeling, hands-on experience with search marketing
- Experience with tools such as data studio, Semrush, Hubspot is an advantage
- Native fluency in written and spoken English and Danish. Other languages are an advantage.
- Educated to degree level in marketing, computer science, mathematics or relevant experience.
- Good knowledge of Microsoft Excel and Power Point.
As a person, you are first and foremost driven to create results that drive growth and great customer experience. At the same time, you know that the best results are created through good collaboration, and you therefore also love to share and receive knowledge. A great part of our business is to share, train and educate partners and SMB within our specific specialist area, so you should be comfortable with being presenting on live webinars etc.
You are a self-starter, who can both execute and strategize. Of course, it is only natural for you to deliver high quality on time. You are commercially minded, able to take initiative and contribute ideas. You are a logical thinker and process minded. You are a fast learner, with great communication skills both written and oral.
What we offer
You will be a part of an ambitious and new established global marketing team currently consisting of six employees. You will be referring directly to VP Marketing, Mie Bilberg.
Mono Solutiobns HQ is located at Nørrebro in Copenhagen in a nice new-yorker styled office.
- A fast-paced, exciting and international work environment
- Great colleagues from 15 (and growing) different nationalities
- A competitive salary matching your skills and expertise
- Office treats like, great catered lunch, free drinks, snacks etc.
- Team building events, social activities and monthly Friday bars
- Fun and flexible work environment
Information og data
Denne ledige stilling har jobtypen "Øvrige", og befinder sig i kategorien "Øvrige stillinger".
Arbejdsstedet er beliggende i København
Jobbet er oprettet på vores service den 26.10.2020, men kan have været deaktiveret og genaktiveret igen.
- Øvrige
- København
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