Customer Engagement Analytics & Data Lead
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Søborg
- Marketing and Market Access
- Søborg
In Novo Nordisk we are on a transformational journey to evolve how we engage with our stakeholders. We want to deliver even more value and better customer experiences, and we are looking to increase both our reach and depth of engagements through the use of multichannel. The key to succeed is a deeper understanding of what drives engagement and turn that knowledge into insights that can fuel our ambition of more, meaningful and efficient Customer Engagements.
We are looking for a Customer Engagement Analytics & Data Lead to be responsible for the development and continuous evolution of a commercial data and customer engagement analytics strategy. In the role you will furthermore be responsible to drive the execution at all levels with a complex stakeholder landscape across the business and global back office teams like IT, compliance and legal
You know that data is at the heart of value creation. You know that data is needed to create insights. And you know how to make insights actionable and used in the organisation. You are obsessed about driving customer experience to build further engagement and higher business impact of what we do.
As our functional expert, the role will become a central figure in turning Multichannel Customer Engagement into an embedded part of the company’s commercial decision making on global and affiliate level.
Key responsibilitie
- Provide strategic leadership, design and continuous evolution of the Customer Engagement Analytics solution by proactively understanding commercial use cases and leading market trends and translate those into product improvements and requirements to data and analytics teams.
- Work closely with multichannel customer engagement and commercial excellence leads in global, regions and affiliates to ensure adoption of CEA insights in key strategic and tactical commercial decision processes within Marketing, Medical and Sales.
- Co-develop and lead the establishment of an Advanced Analytics team in Novo Nordisk’s commercial hub in Bangalore to provide global brands and affiliate commercial teams with actionable, strategic recommendations provided in both standard reports and ad-hoc requests as well as executing on the commercial data strategy
- Lead further refinement and governance of CEA framework; drive and align on key performance indicators, taxonomy, tagging & tracking requirements, key processes, dashboards and reporting activities
Experience
- Minimum 7 years or more of Digital Analytics, data management and strategy experience from analytics/insights advisory role in a large organisation or supplier to a large organisation
- Extensive experience with interpreting data to drive customer engagement with practical skills in translating those into easily, understandable commercial language
- Possesses excellent analytics and strategic problem-solving skills
- Profound experience with BI, AWS (or similar) Marketing Automation tools, processes and KPI’s
- Profound experience with analytics tools (Adobe Analytics) and disciplines (web, email, SEO, SEM, CRM, social, mobile)
- Experience with Master Data Management and data strategy preferred
Contact
For further information, please contact Morten Kruse Sørensen on +45 3077 6514.
Deadline
April 5, 2020. Please send a brief CV and a short essay on an insights and analytics program you lead that made a difference. Either in your own company or in an advisory role. You do not need to attach a cover letter in your application.
Millions rely on us
To work for Novo Nordisk you will need the skills, dedication and ambition to change lives for the better for millions of patients living with diabetes and other chronical diseases. In exchange, we offer the chance to be part of a truly global workplace, where passion and engagement are met with opportunities for professional and personal development.
Information og data
Denne ledige stilling har jobtypen "Softwareudvikler", og befinder sig i kategorien "Informationsteknologi".
Arbejdsstedet er beliggende i Søborg.
Jobbet er oprettet på vores service den 20.3.2020, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
- Softwareudvikler
- Søborg
- Søndag den 05. april 2020
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