marketing manager
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Brøndby
Do you have experience with marketing combined with a commercial mindset and can you develop and execute on marketing strategies via different channels? Then the position as Marketing Manager at Link Logistics might be of interest to you.
On behalf of our client Link Logistics, Randstad is looking for a Marketing Manager who can kick-start Link Logistics’ marketing efforts and roll-out a blue-printed marketing strategy to new markets, while staying true to the company’s culture and values towards sustainable development.
As the new Marketing Manager, you will be the main force in managing and executing the marketing strategy. You will build and develop marketing concepts to ensure that the commercial goals are reached. You will work with both internal and external partners to ensure that marketing projects are carried out in order to establish lead-gen and improve customer-facing communications. Together with the external partners, you will design funnels, set channel mix and target groups, including ABM companies, and build marketing automation flows. Furthermore, you will manage the digital content tasks where you will develop, maintain, and run Link Logistics’ content creation and own website, CMS and other marketing-related platforms on own and paid media, such as newsletters, SEO, LinkedIn, Google, native, etc.
In more details, your responsibilities will be:
- Build and execute on yearly detailed marketing activity plans
- Shape plans for future marketing platform and systems and drive implementation of these
- Partner with businesses to create content flows
- Analyze performance data to continuously optimize the impact of our marketing efforts and execute CRO through A/B testing, etc.
- Ensure correct tagging, measuring and allocation of all marketing efforts across channels
- Monitor and follow-up on action plans and budgets for external partners
You have an education within the marketing area and experience within the B2B market, and you have a general business acumen and preferably international experience.
Furthermore, you have knowledge about SEO, website design, marketing automation, content creation, ABM, channel design and campaign planning. In addition to this, you have experience with LinkedIn campaign manager and lead tracking tools.
Furthermore, you are:
- Result-oriented and self-driven
- Able to transform theoretical and practical knowledge into solutions
- Driven by managing many tasks simultaneously
- Able to collaborate with many different stakeholders
- Strong at communicating
- Fluent in Danish and English
Link Logistics offers transportation across the world’s leading logistics companies. Link Logistics is a global company, and they are passionate about their customers and values. Link Logistics offers one-stop shopping, which – among other things – means that customers only have to talk to Link Logistics and that Link Logistics’ staff monitors the customers shipment all the way to its destination. The backbone of what Link Logistics provides is engaged and motivated employees, five-star customer service, the newest technology and their handpicked local and global partner network.
They have offices in Denmark, Sweden, Norway and the U.S.A. The company has a total of 250 employees, of which most are located in Denmark. At the offices in Denmark, you will meet a very social culture. There is a staff association where they arrange weekly Friday bars and other social activities to create a homely atmosphere.
At Randstad, we support people and organizations in realizing their true potential. We do this by combining the power of today’s technology with our passion for people. We call it Human Forward.
Randstad DK is part of the international Randstad Group, which is the global leader in HR services. With more than 4,700 offices in 38 countries, we are providing work to more than 650,000 people every day.
In Denmark, we are among the leading temp and recruitment agencies with branches in Copenhagen, Aarhus, Aalborg and Kolding. A position we have achieved due to our expertise in matching qualified candidates with the right job opportunities.
Please reach out to Consultant Peter Elkrog Wagner +45 92 92 86 62 or Senior Consultant Mads Siersbæk Alexandersen +45 92 92 05 04 to learn more about this unique opportunity.
On behalf of our client Link Logistics, Randstad is looking for a Marketing Manager who can kick-start Link Logistics’ marketing efforts and roll-out a blue-printed marketing strategy to new markets, while staying true to the company’s culture and values towards sustainable development.
Job description
As the new Marketing Manager, you will be the main force in managing and executing the marketing strategy. You will build and develop marketing concepts to ensure that the commercial goals are reached. You will work with both internal and external partners to ensure that marketing projects are carried out in order to establish lead-gen and improve customer-facing communications. Together with the external partners, you will design funnels, set channel mix and target groups, including ABM companies, and build marketing automation flows. Furthermore, you will manage the digital content tasks where you will develop, maintain, and run Link Logistics’ content creation and own website, CMS and other marketing-related platforms on own and paid media, such as newsletters, SEO, LinkedIn, Google, native, etc.
In more details, your responsibilities will be:
- Build and execute on yearly detailed marketing activity plans
- Shape plans for future marketing platform and systems and drive implementation of these
- Partner with businesses to create content flows
- Analyze performance data to continuously optimize the impact of our marketing efforts and execute CRO through A/B testing, etc.
- Ensure correct tagging, measuring and allocation of all marketing efforts across channels
- Monitor and follow-up on action plans and budgets for external partners
Your skills & experience
You have an education within the marketing area and experience within the B2B market, and you have a general business acumen and preferably international experience.
Furthermore, you have knowledge about SEO, website design, marketing automation, content creation, ABM, channel design and campaign planning. In addition to this, you have experience with LinkedIn campaign manager and lead tracking tools.
Furthermore, you are:
- Result-oriented and self-driven
- Able to transform theoretical and practical knowledge into solutions
- Driven by managing many tasks simultaneously
- Able to collaborate with many different stakeholders
- Strong at communicating
- Fluent in Danish and English
About Link Logistics
Link Logistics offers transportation across the world’s leading logistics companies. Link Logistics is a global company, and they are passionate about their customers and values. Link Logistics offers one-stop shopping, which – among other things – means that customers only have to talk to Link Logistics and that Link Logistics’ staff monitors the customers shipment all the way to its destination. The backbone of what Link Logistics provides is engaged and motivated employees, five-star customer service, the newest technology and their handpicked local and global partner network.
They have offices in Denmark, Sweden, Norway and the U.S.A. The company has a total of 250 employees, of which most are located in Denmark. At the offices in Denmark, you will meet a very social culture. There is a staff association where they arrange weekly Friday bars and other social activities to create a homely atmosphere.
About Randstad
At Randstad, we support people and organizations in realizing their true potential. We do this by combining the power of today’s technology with our passion for people. We call it Human Forward.
Randstad DK is part of the international Randstad Group, which is the global leader in HR services. With more than 4,700 offices in 38 countries, we are providing work to more than 650,000 people every day.
In Denmark, we are among the leading temp and recruitment agencies with branches in Copenhagen, Aarhus, Aalborg and Kolding. A position we have achieved due to our expertise in matching qualified candidates with the right job opportunities.
Please reach out to Consultant Peter Elkrog Wagner +45 92 92 86 62 or Senior Consultant Mads Siersbæk Alexandersen +45 92 92 05 04 to learn more about this unique opportunity.
Information og data
Denne ledige stilling har jobtypen "Kommunikationsmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i Brøndby.
Jobbet er oprettet på vores service den 15.3.2022, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
- Kommunikationsmedarbejder
- Brøndby
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Statistik over udbudte kommunikationsmedarbejdere i Brøndby over tid
| Dato | Alle jobs som kommunikationsmedarbejdere |
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