Global Head of Content Marketing

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Frederiksberg

Georg Jensen AS is looking for an experienced people manager for the Global Head of Content Marketing position to lead all of Georg Jensen' content marketing efforts, help define and evolve the brand storytelling across multiple platforms and produce multi-channel campaigns. The role is based in the beautiful HQ in Frederiksberg, Copenhagen. You will report directly to the Chief Marketing Officer and become a part of the Marketing department, employing over 9 dedicated and highly qualified colleagues.

What we offer
We offer a challenging position in a global company with a strong brand and a culture built on a deep and rich heritage of Scandinavian design and craftsmanship. Our work environment is positive and dynamic with highly qualified colleagues in an international atmosphere. You will have great opportunity to influence the development and the nature of the position as well as create value for colleagues and marketing managers worldwide. You will be able and are expected to establish and enforce the company's editorial standards and create efficient content creation processes.
Georg Jensen has a leading market position in the high-end Jewellery market and premium Home Product market with distribution to the best retailers in the market. We strive to protect our strong brand position to ensure our customers continue to be inspired by Georg Jensen products.

The role
To be successful in this position, you possess the drive and ability to develop the content marketing strategy, facilitate ongoing content planning, and manage day-to-day content creation, edits, and reports. You will manage 3 direct reports.

Your tasks and responsibilities:

  • Evolve, build, and develop the global Content Marketing Strategy including the brand editorial calendar, roadmap and creation plan and execution aligning delivery across teams, markets, and channels
  • Ensure unique and competitive positioning in the luxury and lifestyle ecosystem
  • Leverage trends and market data to develop content themes/topics and execute a plan to develop the assets that support a point of view, inspire, and educate consumers
  • Make sure the Content Production & Asset Management is developed, maintained, and well supervised, including all processes, contact with relevant stakeholders etc.
  • Campaign Creation Management in form of overseeing all social media channels, ensuring fresh, frequent, and relevant content, on brand with the Georg Jensen strategy
  • Communicate key insights and learnings to amplify impact in form of performance tracking & reporting
  • Conduct periodic competitive audits
  • Manage Content Budget effectively and efficiently

Your Profile:
The ideal candidate has solid experience managing direct reports and 10+ years of experience in marketing, communications and/or publishing, preferably with expertise from a business similar to Georg Jensen, e.g. Design, Luxury, Home, and/or Jewellery.

The ideal candidate has the following competences:
  • Global experience and cultural sensitivity
  • A story telling mindset, ideally with copywriting skills and experience with design tools
  • Results driven – anchors initiatives around clear goals with measurable outcomes
  • Clear knowledge of luxury fashion trends, customer mindset and digital /social media application
  • Entrepreneurial, adaptable, and a hands-on type of person, who strives for constant improvement
  • Passionate about adding value to the business
  • A creative mind with the ability to think innovatively and solution-oriented
  • Networker and collaborator with strong stakeholder management skills
  • Ability to work well under pressure and deliver results on time in collaboration with the team
  • Professional proficiency in English, with strong communication skills

Contact:
For further information regarding the position, please contact Chief Marketing Officer, Susan Atefy a [email protected]. We also recommend that you visit our website at www.georgjensen.com.

Application:
Only applications sent through the link will be accepted. The application must be submitted no later than February 21, 2021. We will be performing interviews ongoing in the process and look to fill the position as soon as possible.

Place of work:
Georg Jensen Head Quarters, Sdr. Fasanvej 7, 2000 Frederiksberg

Kilde: Jobnet.dk


Information og data

Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".

Arbejdsstedet er beliggende i Frederiksberg.

Jobbet er oprettet på vores service den 4.2.2021, men kan have været deaktiveret og genaktiveret igen.

Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
  • Marketingmedarbejder
  • Frederiksberg
  • Søndag den 21. februar 2021

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