Senior Paid Search Specialist
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København K
Hi there! We’re Driversnote, a growing SaaS company based in the heart of the Copenhagen startup scene. We take pride in helping more than 1 million users worldwide keep a mileage logbook. No one likes to do mileage documentation - so we try to remove this tedious work and make our customers’ work life simpler by saving them time and money.
The opportunity
We’re full speed ahead building out our service across different countries. We have a lot of work ahead of us and we see an experienced Senior Paid Search Specialist as being part of helping us grow the business. You’ll work closely with our head of marketing Kristian and Marketing/Communication Specialist Katerina to maximize our efforts.
Driversnote already has a well-performing funnel and lots of potential to grow in many, currently unexplored, ways, and we need a specialist, like you, to take our business to the next level.
The role
This role lies at the crossroads of being deeply analytical and being hands on. We expect you to take charge of our paid marketing activities and define our future strategy for current and new paid marketing efforts in the pursuit of new growth opportunities.
Your responsibilities:
Examples of projects you might be responsible for:
You must:
Look here for bonus points:
If you see yourself in most of these but not all do not be afraid to reach out to us since there might be a different fit!
What we believe in
Vision & mission: We work to eliminate work-life hassles to let people focus on what matters. Today, that means removing the pain and trivial work of handling mileage, while providing peace of mind that nothing is forgotten and all rules are followed.
Product-led: We focus our work on the end-user and optimise for bottom-up adoption. People's use of our product is what leads our growth. We sell through our product and as self-service. We invest in customer success instead of outbound sales. Our marketing is focused on people with a need, leading them to the product.
Lean & data-driven: We try to get a deep understanding of the problems we’re solving. But we also acknowledge that we often can’t predict the outcome of our work. So we believe in an experiment-based approach to product development with short build-measure-learn cycles. For this reason, we also don’t believe in detailed plans for more than 3 months ahead.
Long-term & compounding: We invest in things that will have a continuous return and compound. We e.g. prefer a 1% improvement of activation rate over a €100k deal. We’re self-funded, so we don’t stress about the next funding round, and take the time to go into depth with our work.
Who we are
A successful Driversnote is based on the people who make up our great team. A team who continuously scores trust and empowerment with high marks because we let builders build and keep a flat hierarchy.
Team members are expected to exercise responsibility, use their experience to influence decisions, flag if something can be done better, and keep learning. As with everyone else in the company, you’ll be a key player as we keep developing our product, marketing, and team.
We understand that even though we work closely together as a team, we still have individual needs when it comes to how you balance your work and personal life. At Driversnote we offer the flexibility to work remotely when it is a better fit. But when you are at our offices, we offer a central location, close to the metro, at a community co-working space for entrepreneurs and tech startups with plenty of social events and opportunities for learning and expanding your network of cool, entrepreneurial people.
We offer a great lunch cooked by in-house chefs every day - and our snack and drinks game is up to speed, as well as our team events, sports club, Friday bars, and celebrations.
As a team we truly enjoy spending time together and we are looking to welcome new team members to share this with.
How to apply
To apply for this position please share your CV, application and examples of previous work/results to [email protected] with the subject “Senior Paid Search Specialist”. We’ll accept applications until we have found the right candidate and applicants can expect to get a reply after 3-5 work days. When we see a good fit we will reach out for a quick screening call. If this goes well we will send you a case to solve before moving on to a face-to-face interview.
For more information or questions please contact head of marketing Kristian on phone number +45 20 40 32 37.
We look forward to hearing from you!
Kilde: Jobnet.dk
The opportunity
We’re full speed ahead building out our service across different countries. We have a lot of work ahead of us and we see an experienced Senior Paid Search Specialist as being part of helping us grow the business. You’ll work closely with our head of marketing Kristian and Marketing/Communication Specialist Katerina to maximize our efforts.
Driversnote already has a well-performing funnel and lots of potential to grow in many, currently unexplored, ways, and we need a specialist, like you, to take our business to the next level.
The role
This role lies at the crossroads of being deeply analytical and being hands on. We expect you to take charge of our paid marketing activities and define our future strategy for current and new paid marketing efforts in the pursuit of new growth opportunities.
Your responsibilities:
- All paid marketing activities such as, but not limited to, Apple Search Ads, Google Ads, LinkedIn/Facebook Ads, Amazon ads.
- Defining and exploring new paid marketing strategies depending on channel/market with sparring and help from the team.
- Reporting, evaluating, and optimizing all paid marketing activities.
- Run experiments, analyse data, and research to develop insights that reveal growth opportunities.
- Work with the team to drive user activation and retention by improving the customer journey, implementing email campaigns, in-app notifications, etc.
Examples of projects you might be responsible for:
- Setting up new experiments for paid marketing activities like Google Search Ads.
- Testing out new ad types on current and new marketing channels.
- Localizing and testing ads in new markets.
- Diving into Apple Search Ads to optimize and expand our set up.
- Running A/B tests on Google Play or App Store.
You must:
- Have at least 3 years of experience with hands-on paid search advertising, and during those years have some results to show for.
- Be used to experimenting (running A/B tests, etc.), executing and optimizing on paid marketing campaigns
- Know when to maximize your efforts to scale successful campaigns or stop them if they underperform
- Be fluent in English and have excellent communication/writing skills; you get a message across in just a few sentences.
- Be analytical, structured, and committed to a metrics-driven approach.
- Be familiar with MRR, CAC, CLV, NPS, activation, churn etc.
- Be motivated to join a young, dedicated team with a very flat hierarchy.
Look here for bonus points:
- Experience with social media advertising, marketing automation, incl. email marketing or Amazon advertising.
- Have worked with experimenting in Google Play Store
- Have experience with SQL or Google Data Studio (or other data viz tools).
- Have worked with conversion rate optimisation (CRO).
- Know a bit of HTML/CSS.
- You take an interest in behavioral economics, user experience design, the jobs-to-be-done theory or the like.
If you see yourself in most of these but not all do not be afraid to reach out to us since there might be a different fit!
What we believe in
Vision & mission: We work to eliminate work-life hassles to let people focus on what matters. Today, that means removing the pain and trivial work of handling mileage, while providing peace of mind that nothing is forgotten and all rules are followed.
Product-led: We focus our work on the end-user and optimise for bottom-up adoption. People's use of our product is what leads our growth. We sell through our product and as self-service. We invest in customer success instead of outbound sales. Our marketing is focused on people with a need, leading them to the product.
Lean & data-driven: We try to get a deep understanding of the problems we’re solving. But we also acknowledge that we often can’t predict the outcome of our work. So we believe in an experiment-based approach to product development with short build-measure-learn cycles. For this reason, we also don’t believe in detailed plans for more than 3 months ahead.
Long-term & compounding: We invest in things that will have a continuous return and compound. We e.g. prefer a 1% improvement of activation rate over a €100k deal. We’re self-funded, so we don’t stress about the next funding round, and take the time to go into depth with our work.
Who we are
A successful Driversnote is based on the people who make up our great team. A team who continuously scores trust and empowerment with high marks because we let builders build and keep a flat hierarchy.
Team members are expected to exercise responsibility, use their experience to influence decisions, flag if something can be done better, and keep learning. As with everyone else in the company, you’ll be a key player as we keep developing our product, marketing, and team.
We understand that even though we work closely together as a team, we still have individual needs when it comes to how you balance your work and personal life. At Driversnote we offer the flexibility to work remotely when it is a better fit. But when you are at our offices, we offer a central location, close to the metro, at a community co-working space for entrepreneurs and tech startups with plenty of social events and opportunities for learning and expanding your network of cool, entrepreneurial people.
We offer a great lunch cooked by in-house chefs every day - and our snack and drinks game is up to speed, as well as our team events, sports club, Friday bars, and celebrations.
As a team we truly enjoy spending time together and we are looking to welcome new team members to share this with.
How to apply
To apply for this position please share your CV, application and examples of previous work/results to [email protected] with the subject “Senior Paid Search Specialist”. We’ll accept applications until we have found the right candidate and applicants can expect to get a reply after 3-5 work days. When we see a good fit we will reach out for a quick screening call. If this goes well we will send you a case to solve before moving on to a face-to-face interview.
For more information or questions please contact head of marketing Kristian on phone number +45 20 40 32 37.
We look forward to hearing from you!
Kilde: Jobnet.dk
Information og data
Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i København K.
Jobbet er oprettet på vores service den 4.10.2021, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
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- Fredag den 26. november 2021
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