Senior Customer Acquisition Growth Manager
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We are seeking a visionary Sr. Customer Acquisition Growth Manager to join our Growth Team to take our acquisition efforts to the next level. As a hyper-growth D2C company, customer acquisition is essential to our continuous growth, and constantly maximizing our efforts across the acquisition funnel through a variety of paid channels, testing and experimentation are key to our success.
At Nøie, we have until now successfully scaled our business across Denmark and EU through an immense focus on performance marketing (especially Paid Social). As our ambitions are big, we are looking for the right candidate to play a key role in executing the Customer Acquisition strategy that allows us to scale even further.
Reporting to the Head of Growth, you will be responsible for crafting our global Customer Acquisition strategy, setting the intake budgets & forecasts and will set new standards for how we exploit the full potential of our existing channel mix, optimize the internal growth processes across teams and not the least exploit new growth channels fueling customer acquisition. In other words, you’ll continuously test into new channels to diversify our acquisition mix, while in collaboration with our channel specialists and agency collaborations squeezing every inch out of our existing performance marketing mix.
Overall, you are responsible for the full-acquisition-funnel performance with the sole objective to ensure we generate awareness, drive traffic to the website, and convert into sales to new customers. The role is thus responsible for defining paid channel strategies and must ensure the holistic execution of campaigns via the channel specialists.
Your main tasks and responsibilities will be to:
Who You Are:
Personal Qualities
Is this you? Great!
We’d love to hear from you. Applications are reviewed continuously and we hire when finding the right candidate, hence please send your application as soon possible.
We encourage all relevant applicants to apply. We do not discriminate on the basis of race, colour, religion, national origin, sex, age, disability, or any other status. All qualified applicants will be given equal opportunity and the selection is based on job-related factors.
Nøie is science. Nøie is a community. And Nøie is you.
At Nøie rather than mass-producing skincare products, we work with the customer to create the very best solution for their unique skin. We do this by combining the credibility of science with the experiences of the community — all in order to meet their individual needs. In fact, we take the matter so seriously that we write their name on the packaging.
Our vision is to increase the quality of life for people with skin concerns and to create a new honesty about a taboo issue. Our goal is simply to reinvent skincare by creating the best skincare products in the world for each and everyone.
That’s what we call customised skincare. Read more about Nøie and try our skin test at https://noie.com/
At Nøie, we have until now successfully scaled our business across Denmark and EU through an immense focus on performance marketing (especially Paid Social). As our ambitions are big, we are looking for the right candidate to play a key role in executing the Customer Acquisition strategy that allows us to scale even further.
Reporting to the Head of Growth, you will be responsible for crafting our global Customer Acquisition strategy, setting the intake budgets & forecasts and will set new standards for how we exploit the full potential of our existing channel mix, optimize the internal growth processes across teams and not the least exploit new growth channels fueling customer acquisition. In other words, you’ll continuously test into new channels to diversify our acquisition mix, while in collaboration with our channel specialists and agency collaborations squeezing every inch out of our existing performance marketing mix.
Overall, you are responsible for the full-acquisition-funnel performance with the sole objective to ensure we generate awareness, drive traffic to the website, and convert into sales to new customers. The role is thus responsible for defining paid channel strategies and must ensure the holistic execution of campaigns via the channel specialists.
Your main tasks and responsibilities will be to:
- Define and execute the holistic customer acquisition strategy across all paid channels
- Efficiently drive new customer acquisition via paid campaigns through the existing and new acquisition channel mix
- Build, optimize, and scale campaigns across a variety of partners and channels (Paid Social, Search, Video, Programmatic)
- Identify, explore and prioritize new acquisition marketing and growth opportunities (i.e. TikTok, Snapchat, SEO, Affiliate, Native)
- Set acquisition targets and budgets and keep daily, weekly, and monthly campaign reporting up to speed on active campaigns, ensuring we reach our commercial goals
- Collaborate with internal teams and external agencies to develop and test new channels, creatives and campaigns
- Ideate and execute growth experiments across all channels to continually improve campaign performance
- Partner with data science colleagues, engineers and analysts to deeply understand paid user engagement
- You will be responsible for defining and achieving relevant KPI and ROI targets
Who You Are:
- +5 years of experience in Growth/Digital Marketing
- Proven track record of successfully developed and executed global customer acquisition strategy from the ground up
- Hands-on experience running paid acquisition campaigns across Paid Social and the Google Platform)
- Extensive experience in identifying, validating, testing and scaling New Performance Channels
- Proven track record of building and driving a growth team forward through disciplined execution, clear processes and documentation
- Proven track record of establishing processes to ensure efficient scale
- Experience in working with D2C company is a plus
- Ability to seamlessly work with marketers, creative, product engineers and business intelligence
Personal Qualities
- Strong Strategic capabilities and ability to see the big picture opportunities/challenges but also translate these into tactical execution
- Strong critical thinking skills with an analytical orientation and attention to detail
- Self-directed with a passion for learning, automating, and sharing knowledge
- Accustomed to working in a highly complex environment with many demanding and expectant stakeholders.
- Enjoys working with data, gathering insights and executing next steps accordingly
- Bias for execution
- Fluency in English
- Excellent communicator and analytical thinker
Is this you? Great!
We’d love to hear from you. Applications are reviewed continuously and we hire when finding the right candidate, hence please send your application as soon possible.
We encourage all relevant applicants to apply. We do not discriminate on the basis of race, colour, religion, national origin, sex, age, disability, or any other status. All qualified applicants will be given equal opportunity and the selection is based on job-related factors.
Nøie is science. Nøie is a community. And Nøie is you.
At Nøie rather than mass-producing skincare products, we work with the customer to create the very best solution for their unique skin. We do this by combining the credibility of science with the experiences of the community — all in order to meet their individual needs. In fact, we take the matter so seriously that we write their name on the packaging.
Our vision is to increase the quality of life for people with skin concerns and to create a new honesty about a taboo issue. Our goal is simply to reinvent skincare by creating the best skincare products in the world for each and everyone.
That’s what we call customised skincare. Read more about Nøie and try our skin test at https://noie.com/
Information og data
Denne ledige stilling har jobtypen "Produktspecialist", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i København K.
Jobbet er oprettet på vores service den 27.8.2021, men kan have været deaktiveret og genaktiveret igen.
Dagligt opdateret: Dette job opdateres dagligt ud fra jobudbyderens hjemmeside via vores søgemaskineteknologi og er aktivt lige nu.
- Produktspecialist
- København K
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