Marketing Copywriter
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We are looking for a talented and experienced Marketing Copywriter to develop content - primarily for campaigns, product launches, event promotions and sales support. This includes direct mail, brochures, SoMe, video and web. You will work closely with marketing project managers and product experts to help create powerful marketing assets tuned to our dynamic business strategies.
You bring a proactive, independent and strategic approach to your new workplace. You are an energetic doer and driver and used to working in synergy with others in a team. Understanding your audience, conveying clear value propositions and writing compelling CTAs are second nature for you.
You are attentive to detail and quality in all that you do. You are a native-English writer or have developed a native-English writing ‘voice’ through many years working abroad in a copywriting capacity. You are completely at home with the basic techniques required to create high-performing content that increases engagement with measurable results. You come to us with 5+ years of marketing copywriting experience either as a freelancer, an agency copywriter or as a copywriter in a corporation’s marketing team.
Key tasks and responsibilities:
- Transform strategic product and event campaign briefs into creative copy concepts and messaging
- Prepare and present your copy concepts and proposed content to stakeholders
- Work with stakeholders to define solid value propositions for products and write clear and concise messaging to convey them
- Create on-brand and on-message copy content for digital campaigns, the corporate web site, flyers, brochures and other media
- Act as the marketing communications expert when engaging with stakeholders
- Collaborate with online SEO, UX experts and product stakeholders to optimize digital copy performance
- Work as the driver, storyboard developer and script writer for producing videos together with our in-house video team
Key skills and experience:
- Native-English level writing skills
- 5+ years’ copywriting experience as a freelancer, corporate position or in an agency
- In-depth experience with B2B advertising and concept development
- Ability to transform technical product specs into clear end-user benefits
- Well versed in basic copywriting and digital marketing techniques
- Experience with copywriting and marketing for technical/medical subject matter is an advantage
- Experience with applying and optimizing SoMe as a business channel is an advantage
- Strong knowledge of MS Office, SoMe platforms and basic imaging software tools
3Shape’s Marketing group is subdivided into teams for graphics, video, Online Marketing, Marketing Operations and Global Communications, with employees in Denmark, USA, EU, China, Poland and Ukraine.
The new Marketing Copywriter will be stationed in 3Shape’s head office in the heart of Copenhagen and will work closely with other copywriters in the HQ Communications team, reporting directly to the Director of Corporate Communications.
3Shape is changing dentistry together with dental professionals across the world by developing innovative 3D technologies that provide superior dental care for patients. Digital technology is driving a healthcare revolution and 3Shape is leading the charge with award winning products. Driven by our success, 3Shape continues to thrive and grow year after year. We like what we do and have fun doing it.
We offer an opportunity to develop your copywriting and business communications skills together with experienced marketing professionals. Great colleagues, a can-do organizational mind-set, and an international work-environment welcomes you when you begin a career at 3Shape.
If the above description matches your profile, please send us your application letter, CV and other relevant information. Please also include 3-4 relevant samples of your own copywriting work, such as campaign ads, product flyers, news releases or other marketing materials.
Only applications written in English will be considered.
If you have any questions about the position, feel free to contact Bruce Frederic Mendel, Director Corporate Communications, at +45 29 80 85 05 or visit www.3Shape.com.
Applications will be processed on submission, and we aim to recruit as soon as possible.
Information og data
Denne ledige stilling har jobtypen "Marketingmedarbejder", og befinder sig i kategorien "Kommunikation, marketing, salg".
Arbejdsstedet er beliggende i København
Jobbet er oprettet på vores service den 7.8.2019, men kan have været deaktiveret og genaktiveret igen.
- Marketingmedarbejder
- København
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| 1. december 2024 | 97 |
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